AI Insights · Timothy · January 2024
Top 5 Social Apps Performance in Norway Q4 2023
In Q4 2023, the top social apps in Norway showed varied performance in downloads, revenue, and active users. TikTok and Instagram led in engagement, while Threads saw notable growth.
In Norway's Q4 2023, the top five social apps demonstrated significant activity and engagement, reflecting their popularity and user loyalty. The data, sourced from Sensor Tower, provides a comprehensive look at the performance of TikTok, Instagram, Facebook, Threads, and X.
TikTok saw a significant increase in weekly revenue, peaking at around $135K in mid-December. Weekly downloads fluctuated slightly but ended the quarter strong with over 8K downloads in the last week of December. Active user numbers grew steadily, reaching approximately 1.1M in the first week of December.
Instagram experienced a notable rise in weekly revenue, particularly in early November, hitting $19K. Downloads showed a consistent pattern, with a peak of over 5K in the last week of December. Active users remained stable, averaging around 1.4M throughout the quarter.
Facebook had a varied revenue performance, peaking at around $17K in early December. Download numbers hovered around 3K to 4K, with a noticeable increase to 4K in the final week of the year. Active users stayed steady, averaging close to 2.8M.
Threads saw impressive growth in downloads, reaching over 11K in mid-December. Active users surged significantly, peaking at nearly 29K by the end of December, indicating growing interest and engagement.
X had a fluctuating revenue pattern, with notable peaks around $4K in late November. Downloads were relatively stable, with a slight increase to over 2K in the last week of December. Active users showed a gradual decline, ending the quarter at approximately 361K.
For more detailed insights and a comprehensive overview, visit Sensor Tower.